Wir freuen uns, den Start der neuen Version der Cloover-Plattform bekannt zu geben!
Wir haben auf Ihr Feedback gehört und hart daran gearbeitet, Ihnen eine Plattform zu bieten, die nicht nur besser aussieht, sondern Ihnen auch hilft, Ihr Geschäft effizienter zu führen. Mit diesen Verbesserungen können Sie Cloover nun nicht nur für die Finanzierung, sondern auch für den Abschluss all Ihrer Geschäfte nahtlos nutzen.
Hier ist, was neu ist:

Was gibt es Neues?

Komplettes Redesign
Unsere gesamte Plattform wurde mit einem frischen, modernen Look neugestaltet, was sie intuitiver und benutzerfreundlicher macht.

Verbessertes Dashboard
Das optimierte Dashboard bietet bessere Vergleiche zwischen Zeiträumen, sodass Sie Ihre Daten nutzen können, um Ihre Vertriebseffizienz zu steigern und fundiertere Entscheidungen zu treffen.

Erweitertes Projektmanagement
- Entwurfsmodus: Beginnen Sie mit der Erstellung von Projekten und kehren Sie später zurück, um sie abzuschließen.
- Multi-Asset-Projekte: Kombinieren Sie verschiedene Hardware-Typen in einem Projekt.
- Angebotserstellung: Erstellen Sie ansprechende PDF-Angebote mit Cloover, um Ihre Abschlussquote bei Endkunden zu verbessern.
- SMS-Checkout-Links: Senden Sie Checkout-Links direkt per SMS an Ihre Kunden.


Überarbeitete Projektansicht
Unsere neue Statusansicht zeigt jederzeit die nächste erforderliche Aktion in jeder Projektphase an, einschließlich der Möglichkeit, Erinnerungen per E-Mail oder SMS an Ihre Endkunden zu senden.


Verbesserte Checkout-Erfahrung
Wie Sie bereits wissen, haben wir den Checkout-Prozess vor einigen Wochen neu gestaltet, um Ihren Kunden eine bessere Benutzererfahrung zu bieten. Die Investition in erneuerbare Energien kann beängstigend sein, daher bieten wir das beste Endkundenerlebnins, um Ihre Konversionsraten zu maximieren.


Neue Einstellungsfunktionen
- Servicepakete: Bieten Sie Ihren Kunden im Checkout-Servicepakete an, um zusätzliche Einnahmen zu generieren.
- Lead-Generator-Anpassung: Passen Sie Ihren Lead-Generator mit Ihren eigenen Farben für ein personalisiertes Elebnis an.


Haben Sie Fragen?

Wir können es kaum erwarten, dass Sie die neuen Funktionen erkunden und sehen, wie sie Ihnen helfen, Ihre Geschäftsabläufe zu verbessern. Vielen Dank, dass Sie Teil der Cloover-Reise sind!

Wenn Sie Hilfe benötigen, wenden Sie sich einfach an Ihren Kundenbetreuer oder unser Supportteam!

Our Co-Founder & CEO, Jodok, recently joined Jan Thomas on the Startup Insider Podcast for an insightful discussion. They explored Cloover's Seed round, the current market dynamics, and its ambitious plans to empower SME installers of renewable energy. During the conversation, Jodok shared how Cloover is working to enhance efficiency and provide financing solutions that support the growth and success of these vital players in the renewable energy sector.
Have a listen to the Podcast here

Cloover has been recognized as the Startup of the Month by PV Magazine, the most influential publication in the renewable energy sector for the DACH market! 🎉
This recognition is a testament to our team's dedication and innovation in driving sustainable energy solutions forward. We're honoured to be highlighted by a publication that plays such a pivotal role in shaping the future of renewable energy. ☘

A big thank you to PV Magazine for this recognition. Let's continue pushing the boundaries of what's possible in the renewable energy landscape! 🚀

HERE ACCESS TO THE FULL ARTICLE


Below the article in German:

Start-up des Monats: Endkunden-Finanzierungen durch Installateure und Vorfinanzierung von Aufträgen

Das Start-up Cloover ermöglicht es Installateuren, dass ihre Kunden statt per Direktkauf die Photovoltaik-Anlage in monatlichen Raten zahlen können. Der Verkaufsprozess werde dadurch nicht unterbrochen, so eine Begründung des Co-Founder & -CEO Jodok Betschart. Außerdem hilft das Unternehmen den Installateuren auch bei der Vorfinanzierung.

Wer seid ihr?
Jodok Betschart (Co-Founder & -CEO): Wir ermöglichen es kleinen und mittelgroßen Installateuren, sich digital aufzustellen, wodurch sie durchschnittlich 30 Prozent mehr Angebote abschließen, ihren Verkaufsprozess verkürzen und ihre internen Prozesse effizienter gestalten können. Dies erreichen wir durch in den Vertragsabschluss integrierte Finanzierungsoptionen und Vorfinanzierung der Aufträge unserer Partner.

Wer sind eure Kunden?
Unsere Kunden sind regionale Photovoltaik- und Wärmepumpen-Installateure, die sich nicht von den großen Playern vom Markt verdrängen lassen, sondern sich zukunftsgerichtet und digital aufstellen wollen. Dank Cloover können Sie ihren Kunden die gleichen Services anbieten. Aktuell haben wir einen Fokus auf Installateure, die im Monat mindestens zehn Installationen durchführen.

Welches Problem, welche Herausforderung haben eure Kunden?
Massenmarkt-Kunden scheuen sich vor einer Einmal-Investition von circa 20 bis 30.000 Euro in eine Solaranlage oder eine Wärmepumpe. Stattdessen möchten sie finanziell flexibel bleiben und sich nicht im alltäglichen Leben zu stark einschränken. Die großen Player haben dieses Problem erkannt und bieten ihre eigenen Finanzierungslösungen an. Kleinere Installateure haben keinen guten Zugang zu Finanzierungslösungen und schicken ihre Kunden bei Finanzierungswunsch meistens zur Hausbank. Das Problem hier ist, dass dies sehr lange dauert, im Schnitt drei bis vier Wochen, und sie die Kontrolle über den Verkaufsprozess verlieren. Häufig ist es so, dass die Hausbanken einen Kredit für eine Solaranlage ähnlich wie einen Konsumentenkredit behandeln und nicht berücksichtigen, dass der Wert der Immobilie steigt und sich die Stromkosten reduzieren. Hat der Endkunde dann keine Top Bonität oder die bestehende Kreditlinie, etwa für eine Hypotethek, ist schon ausgereizt, führt das häufig zu einer Ablehnung der Kreditanfrage. Unsere Partner-Installateure verlieren so Kunden, die eigentlich kaufbereit wären.

Welche Lösungen gibt es dafür bisher auf dem Markt?
Wie schon oben erwähnt, haben die meisten Installateure ihre Kunden vor einer Zusammenarbeit mit Cloover zu der jeweiligen Hausbank geschickt. Größere Installateure arbeiten zum Teil mit Finanzierungs-Maklern zusammen, die verschiedene Finanzierungsoptionen vergleichen und den Endkunden mehrere Optionen zur Verfügung stellen. Tatsächlich erleben wir es aber auch oft genug, dass Installateure dieses Segment der Finanzierer aufgrund der schon genannten Probleme ignorieren und nicht bedient haben. Aufgrund des kompetitiven Marktumfelds beginnen viele Installateure jedoch umzudenken.

Welche Lösung bietet ihr euren Kunden an und gibt es bei euch ein Alleinstellungsmerkmal?
Mit unserer Plattform können unsere Partner-Installateure ihren Kunden Finanzierung anbieten und bekommen dabei in Echtzeit eine Rückmeldung, ob der Kunde für eine Finanzierung in Frage kommt. Das ist der große Vorteil, denn dadurch behält der Installateur die Kontrolle über den Verkaufsprozess und kann gemeinsam mit dem Kunden die Finanzierung beantragen und so deutlich mehr Kunden abschließen als zuvor. Kunden profitieren zudem von finanzieller Flexibilität durch jederzeit mögliche Sondertilgungen und davon, dass sie erst bezahlen, wenn die Anlage installiert ist. Installateure profitieren zusätzlich durch die Möglichkeit der Vorfinanzierung der Installation.
Der große Vorteil, den wir unseren Partnern dabei bieten, ist, dass wir partnerschaftlich agieren: Die Kunden bleiben in der Hand des Installateurs, sie können ihre eigene Marke aufbauen und etablieren und werden von uns nicht in eine Abhängigkeit getrieben, wie es bei anderen Anbietern oder den Services von großen Playern der Fall ist.

Wie lange dauert es, bis Installateur und Endkunde das Ergebnis bekommen?
Der Prozess ist denkbar einfach: Es dauert etwa 30 Sekunden, um ein Projekt auf Cloover anzulegen und ungefähr zwei Minuten, um die Fragen auszufüllen, anhand derer überprüft wird, ob die Finanzierung möglich ist. Installateur und Kunde erhalten in Echtzeit die Rückmeldung, ob die Finanzierungsanfrage erfolgreich war und final genehmigt werden kann.

Gibt es bereits Nachweise, dass die Lösung funktioniert, und Referenzen? Wenn ja, welche?
Wir sind international in vier Ländern mit mehr als 200 Partner-Installateuren aktiv. Eine Auswertung, die wir mit unseren aktivsten Installateuren durchgeführt haben, hat ergeben, dass diese durch unsere Plattform im Schnitt 20 Prozent mehr Angebote pro Monat abschließen und ihren Verkaufsprozess von circa fünf Wochen auf etwa zwei Wochen reduzieren konnten. Ein gutes Beispiel ist 4Panels aus Berlin, die im Jahr circa 2500 Installationen machen und mit uns nun ihren Kunden noch einfacher Finanzierungen anbieten können.

Wie rechnet sich Euer Angebot für Endkunden im Vergleich zu anderen Finanzierungsoptionen und warum sollte sich der Kunde dafür entscheiden?
Natürlich ist der Direktkauf auf die gesamte Lebensdauer einer Solaranlage die günstigste Möglichkeit. Der Massenmarktkunde scheut jedoch dieses hohe Einmalinvest oder hat nicht die finanziellen Mittel, sich eine Solaranlage zu leisten. In Deutschland hat der durchschnittliche Haushalt nur rund 10.400€ an Ersparnissen. Wir bieten durch eine flexible Laufzeit von bis zu 20 Jahren, gepaart mit einem marktüblichen Zinssatz, die Möglichkeit sich eine monatliche Rate zu konfigurieren, die unter der aktuellen Stromrechnung (restlicher Zukauf aus dem Netz) liegt und mit der der Kunde so ab Tag 1 jeden Monat einige Euros sparen kann. Dabei liegt der Zinssatz zischen sechs und neun Prozent, je nachdem, ob der Kunde noch ein Rundum-sorglos-Paket hinzubucht. So sichert sich der Kunde gegen steigende Strompreise ab, während er gleichzeitig finanziell flexibel bleibt: Denn er muss keinen einzigen Cent an Anfangsinvestition zahlen. Das Gute an Cloover ist, dass der Kunde jederzeit kostenlos refinanzieren kann, sich also nicht für die gesamte Laufzeit an die Ratenzahlung bindet. Dementsprechend leicht ist der Einstieg in die nachhaltige Solarenergie.

Inwiefern bringt diese Lösung die Energiewende voran?
Wir sehen zwei Probleme, die wir versuchen zu lösen. Zum einen werden 85 Prozent aller Installationen in Deutschland von den mittelgroßen und kleinen Installateuren und nicht von den großen vollintegrierten Anbietern durchgeführt. Schaffen wir es, diese 85 Prozent effizienter zu machen, haben wir damit einen großen Beitrag zur erfolgreichen Energiewende geleistet. Zum anderen hat nicht jeder die nötigen Ersparnisse, um eine Solaranlage aus der eigenen Tasche zu bezahlen. Wollen wir die Energiewende meistern, müssen wir es schaffen, erneuerbare Energie für alle zugänglich zu machen. Hier sehen wir die Notwendigkeit, Finanzierungsmöglichkeiten bereitzustellen.

Wie seid ihr finanziert?
In unserer ersten Finanzierungsrunde haben QED und 9900, beides sehr namhafte VC-Investoren aus den USA und Großbritannien, in Cloover investiert. Seit Kurzem sind wir eine stolze Portfolio-Firma des amerikanischen Investors Lowercarbon Capital. Dessen Gründer Chris Sacca hat früh in Firmen wie Uber und Twitter investiert und es sich nun zur Aufgabe gemacht, Lösungen für den Klimawandel zu unterstützen. Das Fremdkapital für die Finanzierung der Anlagen wird über eine deutsche Großbank abgedeckt.

Our CPO and Co-Founder Valentin has been featured on the Better Tech Leadership podcast hosted by Leszek Knoll! 🎙️
In this insightful episode, Valentin dives deep into the vision of Cloover, sharing our journey, mission, and the innovative solutions we are bringing to the industry. 🌐✨

Tune in to learn more about how Cloover is transforming the renewable energy space and our plans for the future. This is a conversation you won't want to miss!

Check out the episode here: https://lnkd.in/eZCucRqG

Our Co-Founder and Co-CEO Peder Broms appeared on the second episode of the AEM Global video-podcast. Together with host Tarja Teppo, he shared Cloover's take on embedded financing for renewable energy. You can listen to the episode on Spotify, Apple Podcasts, YouTube, and wherever you get your podcasts.

Our Co-Founder and Co-CEO, Peder, appeared on the latest episode of the Embedded Finance Review podcast. He discussed Cloover's innovative solutions, challenges in the renewable energy market, and his vision for the future with host Lars Markull.
You can find the episode on Spotify, Apple Podcasts, and other podcasting platforms.

Key Takeaways

• Innovative Financing Solutions: Learn how Cloover’s plug-and-play solution helps home improvement companies offer financing options, making renewable energy installations more accessible to homeowners.
  
• Customer Journey: Understand the seamless customer journey from initial contact with installers to financing approval and installation.
  
• Partnerships and Vetting Process: Discover the stringent requirements and robust vetting process Cloover uses to ensure high-quality partnerships with installation companies.
  
• Market Insights: Gain insights into the renewable energy market dynamics, especially in the DACH region, and how Cloover is positioning itself for growth.
  
• Future Vision: Peder shares his vision of Cloover’s long-term goals, including expanding across Europe and supporting the entire ecosystem of renewable energy with innovative solutions.
  
• Challenges and Opportunities: Hear about the challenges in customer adoption, the importance of quality installations, and the unique underwriting process Cloover employs to mitigate risks.
  
• Funding and Growth: Get an inside look at Cloover’s recent funding round and their strategic approach to financing and partnerships with banks and institutional investors.
  

Written summary
In case you prefer to read, you can find an edited and shortened version below:

Lars Markull: Welcome to the Embedded Finance Review podcast. I'm your host, Lars Markull. This is our second episode, and this time, we have switched gears. In the first episode, I spoke with Metro, a German food wholesaler offering financial services. Today, I'm speaking with Peder Broms, the co-founder and CEO of Cloover. Cloover is an infrastructure provider that offers software and consumer financing products for renewable energy hardware. For example, if you want to install a photovoltaic system on your roof, you can finance the hardware and installation through a local installation company partnered with Cloover. We'll discuss why Peder started Cloover, the types of financing products they offer, and how he sees the competitive landscape developing. Let's dive in.

Lars Markull: Hi, Peder. Welcome to the podcast. How are you doing today?

Peder Broms: Hi Lars. All good. Thanks for having me.

Lars: Great to have you on the show. On Cloover's website, it says you're providing home improvement companies with a plug-and-play solution to offer financing options to their customers. Can you walk us through a typical customer journey and explain how they can apply for financing and what products they can use it for?

Peder: Sure. The journey starts before the customer is even aware of us. We only work through installation companies and vendors, so we have a robust vetting process to get them onto our platform. From the customer's perspective, the installer or vendor partner creates an offer through our platform or integrates it into their ERP or CRM system. This sends an offer to the customer with an option to pay with Cloover, including various payment plans and add-on services like maintenance packages.

Lars: So, if I want to do some home improvement, like installing a photovoltaic system, I contact my local installer. They then tell me I can get a loan from their partner, Cloover, and I can obtain funding through that?

Peder: Exactly. It's a physical journey for the customer, usually preceded by visits from the installation company. Our processes are hosted online, either on our platform or embedded into the installer’s workflow. Once the customer passes through the initial steps, we manage data collection, underwriting, signing, and identification, and then give the go-ahead for the installer to proceed.

Lars: I assume partnerships with installer companies are crucial for you. Can you tell us more about the requirements for these partnerships?

Peder: We have robust onboarding requirements. Since we engage with customers for up to 20 years, we depend on the quality of the installer’s work. We prefer companies with a few years of experience, a certain size of operations, and a vetting system for their subcontractors. The renewable energy industry is young, with many subcontractors, so ensuring quality is essential.

Lars: What's more challenging: convincing installers to offer your service initially or ensuring they consistently offer it to customers?

Peder: Initially, in 2022, the market was different. Energy prices were high due to the Russian invasion of Ukraine, and installers didn’t prioritize customer financing. However, in 2023, with increased competition and pressure on margins, our financing solutions became more appealing. We help installers sell more and close deals faster. We have a large pipeline of installation companies, especially in the DACH region, and we're focused on quality partnerships.

Lars: You mentioned that customers can receive financing decisions quickly. Can you elaborate on the user journey?

Peder: It's similar to e-commerce platforms like Klarna. The customer journey has physical and digital parts. After the initial physical visit from the installer, the customer receives an email from Cloover to provide more information. We manage data collection and underwriting, using both traditional credit metrics and energy savings metrics. Once approved, the customer signs up for an installment purchase, and the installer proceeds with the installation.

Lars: Why did you choose the installment purchase model instead of a traditional loan?

Peder: The installment model offers more flexibility in terms of repayment plans and additional protections like warranties and maintenance. In the US, the market has transitioned from operating leases to loans, but in Europe, the installment purchase model is a halfway point that could evolve into a loan model if the market demands.

Lars: So, customers pay monthly installments for the products installed on their property?

Peder: Yes, exactly. It’s not a loan; it’s an installment purchase, offering more benefits than just a variable interest rate.

Lars: Does targeting homeowners with better credit ratings make your underwriting easier?

Peder: Absolutely. Homeowners generally have better credit ratings, which supports our underwriting. Our goal is to help the mass market transition to renewables. We underwrite transactions that generate savings for customers, ensuring a better credit profile.

Lars: How do you handle cases where customers move houses or can no longer make payments?

Peder: Moving houses is expected, and customers can either refinance at the point of sale or transfer the contract to the new homeowner. For delinquent payers, we underwrite transactions to be cash flow positive, and we have collateral protection through the assets installed.

Lars: What are your target markets in Europe, and why?

Peder: We started in Sweden, expanded to the Netherlands, and now focus on the DACH region, particularly Germany, due to its large and stable renewable market. Our goal is to grow our partnerships in these regions and expand to other European markets in the future.

Lars: If installers from other countries want to partner with Cloover, is that possible?

Peder: We're focused on the DACH market for now, but we're open to conversations with installers from other countries. Localization is essential, but our platform is designed to scale across markets.

Lars: Can you tell us about the founding story of Cloover and the backgrounds of the co-founders?

Peder: I started Cloover in Sweden in 2022. I have a background in credit and energy financing. I joined forces with my Swiss co-founders, who have experience in SaaS businesses. Together, we aimed to address the adoption challenges in the renewable energy sector. We combined our expertise in finance and technology to create Cloover.

Lars: How do you position Cloover against competitors like Enpal and Zolar?

Peder: Unlike companies like Enpal, we don't engage in digital customer acquisition or hardware installations. We focus on enabling SME installers with efficient operations and financing solutions. The European market is large, and we target the 85% of installations done by SME installers.

Lars: You recently announced a funding round. How do you see your financing strategy developing?

Peder: We are working with banks and exploring various financing models. We don't intend to carry a bloated balance sheet. Our long-term goal is to find suitable partners, whether through banks or institutional investors, to support our growth.

Lars: If your journey with Cloover ends, do you see yourself returning to finance or staying in the renewable sector?

Peder: I've grown accustomed to the tech space and my passion for renewable energy. I hope to stay in this industry, contributing to sustainability and innovation.

Lars: Thank you for the insights, Peder. For those interested in partnering with Cloover or learning more, how can they reach you?

Peder: We're active on LinkedIn, so that's a great place to start. You can also visit our website for more information.

Lars: Perfect. Thank you, Peder, and until next time.

Peder: Thanks, Lars. Have a good one. Bye.

Original article

Cloover, a Berlin-based startup, has secured a remarkable $114 million seed round to fuel the growth of its operating system for the renewable energy industry. The company connects all relevant stakeholders of the energy transition - installers, prosumers, manufacturers, energy providers, and investors - through its software, finance, and energy solutions. The round is led by Lowercarbon Capital, founded by renowned venture capitalist Chris Sacca, and with participation from existing investors 9900 Capital and QED. This oversubscribed round underscores the team’s momentum and investor confidence in the business model, even amidst economic challenges.
“Cloover’s vision is to dismantle the silos among key stakeholders essential for a successful energy transition. By streamlining the sales process for installers, managing payment flows and financing, procuring necessary materials, and overseeing energy production and consumption for individuals, Cloover connects the dots and leverages synergies across the entire value chain,” states Jodok Betschart, Co-Founder & -CEO of Cloover.

The founding team at Cloover comprises industry veterans, including Jodok Betschart (Co-CEO), an accomplished tech entrepreneur, Peder Broms (Co-CEO & CFO), boasting over a decade of experience in structured finance and Valentin Gönczy (CPO), a seasoned SaaS expert responsible for spearheading software development at Cloover. 

With the fresh capital, Cloover will be doubling down on its installer software development and further strengthening its sales, payments, and financing offering. "The prevailing industry attitude has been closely guarding innovations, allowing larger companies to refine their operations and growth. However, to achieve Net Zero there is no time to delay progress, as still more than 85% of all installations are done by SMB installers. Our software empowers this target group with the same sophisticated digital tools that the big players have long had, enabling them to compete on an equal footing and accelerate sustainable energy adoption," states Valentin Gönczy, Co-Founder & CPO of Cloover, highlighting the strategic focus on levelling the playing field.

Peder Broms, Co-Founder & -CEO adds: “We are bringing renewables to the remaining mass market in Europe. That is 160 million households that are still left out. By combining our proprietary data on consumer energy savings with multiple capital sources, we are able to extend financing to households who previously could not access these assets. Moreover, through our platform Cloovers partners can unlock working capital for their operations which allows even faster deployment of renewables in Europe.

To achieve the EU target of 42.5% of energy produced by renewables in 2030, investments of €800bn per year are needed, but only half of that is accounted for today. The residential renewables sector has grown 20% annually in the last decade, driven by higher energy prices, greater electrification, and consumer awareness. Installers have stepped up to meet demand, but to reach the remaining 80% of households installers will need new tools, something Cloover aims to provide.

“Rooftop solar is a money-saving, no-brainer upgrade for homeowners, and Cloover’s tech stack and financing firepower gives installers the fastest possible path to electrifying the 200 million homes across the European continent.” Shawn Xu, Partner at Lowercarbon Capital.

With several hundred partners across Europe representing a revenue pipeline surpassing $3 billion, Cloover has already proven significant traction in the renewable energy sector. This achievement is underscored by the experiences of its partners, such as 4Panels, a Berlin-based solar installation company. “Since our company uses Cloovers software & financing options, we have seen a 26% uplift in closed deals while we were able to bring down offers sent to deals closed from five weeks to less than two weeks. For us, Cloover is a key pillar in the success of our daily operations and long-term growth.” Pedram Ghassim, owner of the Berlin solar installation company 4Panels.

Looking ahead, Cloover is set to redefine the industry landscape, aiming to connect 1 billion people to renewable energy. Their strategy focuses on bridging gaps between stakeholders and utilising technology and capital to boost access and efficiency. Committed to sustainability and excellence, Cloover is dedicated to surpassing the EU's ambitious renewable energy targets, paving the way for a cleaner future for all.

Welcome to the forefront of sustainable innovation, where Cloover is not just envisioning a greener future but actively building it. As pioneers in renewable energy finance, we're not satisfied with simply talking about change; we're driving it forward with every action we take. With our current installations, we are  able to save over 10’000 Mt of CO2 and this is only the beginning. Join us on a journey where sustainability meets innovation, and together, we can redefine what's possible.
Breaking Barriers, Building Bridges:
At Cloover, we believe that sustainable energy should be accessible to all, not just a privileged few. That's why we're breaking down barriers in the renewable energy sector, equipping installers with a software that makes them more efficient, grants them easy access to financing solutions and enables energy management. By making tools typically reserved for industry giants available to smaller installers, we're democratising sustainability, increasing financial inclusion, and fostering excellence at every level.

Ethics at Our Core:
Our commitment to integrity and accountability is unwavering. With a robust governance framework in place, we ensure that every decision we make is guided by ethical principles. From rigorous training programs to meticulous partner selection, we leave no stone unturned in upholding the highest standards of integrity across our organisation.

Diversity Fuels Innovation:
At Cloover, diversity isn't just celebrated; it's embraced as a catalyst for innovation. In our inclusive workplace, the best ideas rise to the top, regardless of seniority. By including diversity in recruitment, promotion, and retention, we're not just building a team; we're fostering a culture of belonging where every voice is heard and valued.

Putting People First:
Our employees are the heartbeat of Cloover, and their well-being is our top priority. From comprehensive healthcare benefits to professional development opportunities, we're committed to providing a supportive environment where every individual can thrive. At Cloover, work isn't just a job; it's a passion, and we're dedicated to ensuring that every member of our team feels empowered to make a difference.

Financial Innovation for a Sustainable Future:
In the realm of finance, Cloover is leading the charge towards a more sustainable future. By integrating environmental, social, and governance factors into our lending decisions, we're not just driving financial performance; we're catalysing positive change. Our mission-aligned lending practices empower partners to make renewable energy accessible to all, setting the stage for a brighter, more sustainable tomorrow.

Community Engagement:
Beyond the boardroom, Cloover is deeply committed to making a positive impact in the communities we serve. Through partnerships and initiatives, we're actively engaging with local communities to understand their needs and address pressing climate challenges. From charity projects to volunteer opportunities, we're harnessing the collective power of our employees to drive meaningful change.

At Cloover, sustainability isn't just a goal; it's a way of life. As we pave the way towards a greener, more equitable future, we invite you to join us on this transformative journey. Together, let's redefine what's possible and build a world where sustainability isn't just a buzzword; it's a reality. Welcome to Cloover, where innovation meets sustainability, and the future is brighter than ever before.



*Taylor Swift's private jet usage in 2022 (Carbon Market Watch, 2024).

We are happy and deeply honored to be featured in an in-depth case study conducted by LCP Delta. The study is a showcase of  Cloover's initial foray into the European Heating Space in addition to what we do for solar and energy storage. All technologies needed in the green energy transition.
LCP Delta

Founded in 2004, LCP Delta is known as the leading expert on energy transition. Amongst other things, LCP Delta conducts data-driven in depth research for companies navigating within the energy sector. They are considered to be the catalysts of positive change by conducting research based on data that gives a 360° view across the energy spectrum.

The case study offers an in-depth exploration of Cloover's vision and strategic plans. It underscores our strategic approach to facilitating the energy transition and showcases the innovative solutions we are developing to address the evolving needs of our customers. According to LCP Delta, Cloover's offerings are described as profitable not only for end customers but also for partnering installers.

“The breadth in Cloover’s offerings makes it a valuable partner for installers and will allow them to reach a wide customer base. The pending developments will add even more value and perks and we expect Cloover to grow rapidly”

What we do here at Cloover

Cloover's objective is to create an opportunity for everyone to be a user of renewable energy by providing financing solutions through partnerships with installers. This approach not only empowers individuals to adopt renewable energy but also enables installers to reach a wider arena of customers by expanding their offerings towards their target audience.

We invite you to join us as a partner on our mission to accelerate the energy transition one customer at a time. Interested? Contact us through this link  to get in touch with the Cloover team and streamline a tailored offering towards your customers!

A heart felt thank you to Klara Ottosson and LCP Delta for conducting a case study on Cloover.

Dive into the full case study over Cloover and the strategies driving our success here.

We are thrilled to unveil the next evolution of our service—Cloover Platform 2.0!
This major update transforms the user experience and sets new industry benchmarks.

What’s New?

Projects View
Explore our revamped project views and a robust filtering system. Choose from condensed, extended, or list views. The condensed view provides a high-level overview, while the extended view offers detailed status updates on all deals and the list view will give you a broader overview of the deals.

The new filters and key metrics display allow searches by project specifics, offer creation date, signing date, deal owner, or financing option. This streamlined approach provides key insights into your pipeline at a glance.

Coming soon: Customize project views with your CRM stages and automation, turning Cloover into your central CRM tool.

Contacts
The new Contacts feature helps you keep essential client information accessible anytime, anywhere, across all devices.

Contacts are created automatically with each new project but can also be added manually or imported by CSV files.

Easily search, call, email, or send personalized offers directly to contacts.

Coming soon: Automatically import your leads into your Contacts

Invoices
Track the status of the invoices you send to Cloover —whether approved, paid, disputed, or cancelled—and monitor payments directly within Cloover.

Any comments from our team will also be visible here.

Project Management
Our new project management page allows you to monitor project statuses and manage documents seamlessly.

Take notes, create tasks, and assign them to colleagues, all in one place.

Dashboard
Get a comprehensive snapshot of your sales pipeline on a single page.

This dashboard offers detailed sales analytics, including charts and breakdowns by sales rep or period, updates on recent sales, a leaderboard of top performers, and a real-time activity feed of customer interactions during the checkout process.

Please note: This feature is available on demand. Contact your account manager for access.

Advanced Analytics
Gain deeper insights into customer behaviour with our analytics feature, which monitors every action from offer receipt to installation payment, and how much time customers spend on each page.

Please note: This feature is available on demand. Contact your account manager for access.

New Checkout Design
Our simplified checkout process is designed to seamlessly integrate into your sales flow, offering customers straightforward financing options and the ability to add worry-free packages. With our new checkout, simplicity is key: no more multiple financing options which confuse the customers, only a very straightforward choice.

Please note: This feature is available on demand. Contact your account manager for access.

Coming soon: Speed up payment processing and get paid as soon as you close the deals with our new invoice factoring feature

Do you need more guidance on how to use the new platform?

If you want to see a more detailed demo of each of those new features, spend a few minutes watching this video: German demo / Swedish demo

If you still have any question, feel free to reach out to your account manager!

“Version 2.0 of Cloover’s operating system represents a significant milestone for our platform. It's more than an upgrade; it's a transformation that puts us at the forefront of the industry. We're introducing game-changing features for installers to use Cloover as their exclusive checkout partner, coupled with market-leading data insights to elevate their business performance. We've also streamlined the user experience into a one-page application, enhancing both usability and efficiency with features like improved invoice management and a simplified checkout process for the end-customer. This release is not just about new features; it's about setting new standards and exceeding expectations.”

Our Co-Founder & -CEO Jodok held a conversation in the Podcast with Jan Thomas from Startup Insider.
It was exciting to share how we plan to support any renewable technology provider with our embedded finance solution to offer one-click subscriptions and other payment options.

The big integrated companies are doing a great job. However, the majority of all installations are carried out by SMEs. To actually achieve the energy transition, we need all available capacities and must enable every small and medium-sized provider to offer financing models without any additional effort. Our mission is to connect 1 billion people to renewable energy with our scalable strategy!

🚀 Exciting News: Cloover launches in the Netherlands in partnership with Zonduurzaam! ☀️
We are thrilled to announce that we are officially launching in the Netherlands today, November 1st, 2023. This marks a significant milestone in our journey towards a more sustainable future, and we couldn't be happier to extend our services to the beautiful land of the Netherlands.

🇳🇱 The Netherlands, a Solar Leader in Europe: The Netherlands has been a front-runner in the adoption of solar energy in Europe. It's a nation that has embraced sustainability and is setting an inspiring example for the rest of the continent. At Cloover, we recognize the Netherlands' impressive commitment to renewable energy, and we are dedicated to helping this forward-thinking country maintain its status as a solar energy leader in Europe.

💪 Partnering with Zonduurzaam: We are proud to partner with Zonduurzaam, a company that shares our values and dedication to a greener planet. Together, we aim to provide the people of the Netherlands with a seamless transition to solar energy, allowing them to reduce their carbon footprint while enjoying the benefits of cost-effective and eco-friendly energy solutions.
Koen Rozendom, Owner and Founder of Zonduurzaam, says: "We have been working for over a year to bring this unique concept to the Netherlands. Honesty is the core value of Zonduurzaam, and through our collaboration with Cloover, we enable customers to pay a monthly fee for their self-generated electricity and give them the option to eventually purchase the system without incurring extremely high costs, as is the case with other rental offers. It's truly a concept that, thanks to Cloover, allows us to make solar panels accessible to a broader audience. Additionally, it will be possible to add other sustainable products like a heat pump or battery to the subscription in the future."

🌞 Discover the Benefits of Solar Energy Subscription: Discover the benefits of solar energy without the worries of traditional solar panel installation, thanks to the subscription service offered by Cloover and Zonduurzaam. Learn more about this revolutionary solar panel subscription model and how you can benefit from it at www.zonduurzaam.nl

We look forward to serving the Dutch community and contributing to the country's renewable energy goals.

Thank you for your ongoing support, and please feel free to reach out if you have any questions or if you'd like to explore how Cloover can meet your sustainable energy needs.

Let's power the Netherlands with the sun and continue to lead the way in European solar innovation! ☀️🇳🇱
#ClooverNetherlands #SustainableEnergy #SolarPower #Zonduurzaam #LaunchDay

Today Cloover, the climate fintech that enables vendors of renewable energy technologies to seamlessly offer financing options for their customers, has closed an oversubscribed €7m pre-seed investment round. The €7m investment was led by 9900 Capital (former Gates Foundation and Hedosophia investors), with participation from QED, Broadhaven Ventures, Index Ventures' Scout Fund and Centrotec, together with prominent climate and fintech angels.
The funding will be used to enhance Cloover's software platform, expand its service offerings, to launch in Germany and Netherlands, and expand across Europe as it aims to deliver renewable energy to one billion people.

Cloover was founded by a team of four entrepreneurs: Peder Broms (Co-CEO & CFO), Jodok Betschart (Co-CEO), Tony Kirmo (CRO) and Valentin Gönzcy (CPO). The four founders have more than 40 years of combined experience in finance and tech, built 2 successful software and fintech startups, and have dedicated their lives to make renewable energy more accessible and affordable.

Peder Broms, Co-Founder & -CEO of Cloover says “Renewable energy technologies are at the core of achieving Net Zero. But these technologies are capital intensive and complex, which has made access to financing a key challenge for manufacturers, vendors and end customers. This is slowing down the adoption of renewable energy. We address this by enabling all parties in the value chain to sell with embedded financing, and improve working capital for all. By removing capital constraints and enabling risk-sharing across the value chain we can deliver on our mission: making sustainable finance simpler, faster and more affordable.”

Jodok Betschart, Co-Founder & -CEO, says, "We are thrilled to have the support and backing of experienced climate and fintech investors, who share our passion for using innovative financial technology services to speed up the energy transition and make a meaningful impact on climate change. Their investment is a vote of confidence in our business model and our vision of connecting one billion people to renewable energy. The funding will enable us to further develop our tech platform and reach a larger share of the industry with our products. This will drive us closer to our goal of creating a greener and more equitable world of tomorrow."

Cloover's unique platform enables vendors of renewable technologies to offer the best financing options for their customers, and further to manage their own working capital. This helps individuals and businesses transition to renewable energy and heating in a capital efficient and risk-free way.
From a ‘bigger picture’ perspective, Cloover’s approach enables the company to build a decentralised network of solar, battery storage, EV charging and heating pump assets. These assets will be further used by the company to coordinate support for local communities and the national grid infrastructure across Europe.

Speaking about the company’s future ambitions, Jodok Betschart, Co-Founder & -CEO of Cloover says, “We plan to establish a connected network of independent power providers, driving the decentralisation of energy production and fostering sustainable, resilient communities -- which is of great importance in the current political and economic climate. By harnessing renewable energy sources at a local level, the plan is to help reduce the overall carbon footprint while creating a more reliable and cost-effective energy ecosystem.”

Solarkraft and Cloover have joined forces to offer renewable energy subscriptions to Solarkraft's customers. Through Cloover's financial services integrated with Solarkraft's offering, customers will be able to subscribe to renewable energy for their homes.
Thanks to Cloover's subscription service, Solarkraft's customers have access to the entire product range without the need for external financing or a cash deposit. Customers pay a monthly subscription fee and receive a flexible subscription that can be transferred, expanded or terminated at their convenience.

For Solarkraft, this partnership simplifies the sales process and improves the customer experience. By working with Cloover, Solarkraft can extend the customer lifecycle up to 20 years.

For Cloover, the partnership with Solarkraft provides an opportunity to reach out with its offering next to a fast-growing and innovative partner that also prioritizes the customer experience.

"Renewable energy for the home, such as solar cells and battery storage, has grown significantly and we are entering the next phase - the mass market. In this phase, we see that customers have other needs related to financing, security and flexibility. Through a partnership with Solarkraft, we can meet many of these needs in a smooth way and thereby contribute to increased customer satisfaction, loyalty and value creation", says Tony Kirmo, CRO of Cloover.

About Solar Power
Solarkraft is a solar cell company that sells and installs solar cell systems to homeowners and businesses. With experience of several hundred installations and knowledgeable staff from craftsmen to engineers, we create high quality installations with materials of the best standard.

About Cloover
Cloover's mission is to give all households access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.

Alstra Energy and Cloover have joined forces to offer renewable energy subscriptions to Alstra Energy's customers. By integrating Cloover's financial services into Alstra Energy's offering, customers will be able to subscribe to renewable energy for their homes.
Through Cloover's subscription service, Alstra Energy's customers have access to the full range of products without the need for external financing or prepayment. The customer can simply pay a monthly fee and enjoy a flexible subscription that can be transferred, expanded or terminated as needed.

This partnership simplifies the sales process and improves the customer experience for Alstra energi. By working with Cloover, Alstra Energie can extend the customer lifecycle up to 20 years.

For Cloover, the partnership with Alstra Energy allows it to offer its services together with a fast-growing and innovative partner that also prioritizes the customer experience.

"We are proud to offer a product that enables more people to benefit from solar energy. We want to make it possible for many more customers with a desire to use and benefit from solar energy for their own consumption. We often come across consumers who have had to forego a solar installation for financial reasons. We hope that they, and many more, will now see a whole new opportunity to get a solar PV system for their property", says Geir Larsen, CEO of Alstra Energy.

"Renewable energy for the home, such as solar and battery storage, has grown significantly and we are now entering the next phase - the mass market. In this phase, we see that customers have different needs related to financing, security and flexibility. Through our partnership with Alstra Energy, we can address many of these needs in a seamless way, contributing to increased customer satisfaction, loyalty and value creation", says Tony Kirmo, CRO of Cloover.

About Alstra Energy
Alstra Energi is a company driven by sustainability. Alstra has extensive experience of solar cell installations and our mission is to get more people to abandon fossils and use clean solar energy. With experience of hundreds of installations and our own fitters and electricians, Alstra ensures a reliable and locally produced system for the customer. 

About Cloover
Cloover's mission is to give every household access to affordable and reliable renewable energy. We do this by helping suppliers sell their products as a service, through a simple monthly subscription fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.

Solcellsbolaget AB and Cloover have initiated a collaboration to offer Solcellsbolaget's private customers in Sweden a subscription to renewable energy. Cloover's financial services will be integrated into Solcellsbolaget's offering, allowing customers to subscribe to renewable energy for their homes.
Through Cloover's subscription service, Solcellsbolag's customers get access to the entire product range without the need for external financing or a cash deposit. The customer pays a monthly subscription fee and gets a flexible subscription that can be transferred, extended or terminated according to their wishes.

For the solar company, this partnership will simplify the sales process and improve the customer experience even more. By working with Cloover, the solar company can extend the customer lifecycle up to 20 years.

For Cloover, the partnership with Solcellsbolaget provides an opportunity to reach out with its offering alongside a rapidly growing and innovative partner that also prioritizes the customer experience.

"Renewable energy for the home, such as solar cells and battery storage, has grown significantly and we are entering the next phase - the mass market. In this phase, we see that customers have other needs related to financing, security and flexibility. Through a partnership with Solcellsbolaget, we can meet many of these needs in a smooth way and thus contribute to increased customer satisfaction, loyalty and value creation", says Tony Kirmo, CRO of Cloover.

About Solcellsbolaget
Solcellsbolaget AB is a solar cell company that installs and sells solar cell systems to both companies and private individuals in Sweden. They have extensive experience in solar energy and adapt their systems to be as cost-effective as possible. Solcellsbolaget is also committed to contributing to a sustainable future and works to increase the use of renewable energy in society. By offering high-quality solar installations and outstanding customer service, Solcellsbolaget helps its customers save money on their energy consumption while reducing their climate impact.

About Cloover
Cloover's mission is to give all households access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.

Nordpolen Energi and Cloover have joined forces to offer renewable energy subscriptions to Nordpolen Energi's customers. Through Cloover's financial services integrated into Nordpolen Energi's offering, customers will be able to subscribe to renewable energy for their homes.
Thanks to Cloover's subscription service, Nordpolen Energi's customers have access to the entire product range without the need for external financing or a cash deposit. Customers pay a monthly subscription fee and receive a flexible subscription that can be transferred, expanded or terminated at their convenience.

For Nordpolen Energi, this partnership simplifies the sales process and improves the customer experience. By working with Cloover, Nordpoolen Energi can extend the customer lifecycle up to 20 years.

For Cloover, the partnership with Nordpoolen Energi provides an opportunity to reach out with its offering next to a fast-growing and innovative partner that also prioritizes the customer experience.

"We are proud to present a product that allows many more people to benefit from renewable solar energy. We want to enable many more customers with a desire to use and benefit from solar energy for their own energy consumption. We regularly meet consumers who have had to forego a solar installation due to financial reasons. We hope that they, and many more, will now see a whole new opportunity to get a solar system for their property", says Alexander Anaje, CEO of Nordpolen Energi.

"Renewable energy for the home, such as solar cells and battery storage, has grown significantly and we are entering the next phase - the mass market. In this phase, we see that customers have other needs related to financing, security and flexibility. Through a partnership with Nordpolen Energi, we can meet many of these needs in a smooth way and thus contribute to increased customer satisfaction, loyalty and value creation" , says Tony Kirmo, CRO of Cloover.

About North Pole Energy
Nordpolen Energi AB is a solar cell company that sells and installs solar cell systems to homeowners and companies. With experience of several hundred installations and knowledgeable staff from craftsmen to engineers, we customize a cost-effective installation.

About Cloover
Cloover's mission is to give all households access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.

OpenSolar and Cloover sign agreement to offer integrated solar subscriptions to installers and homeowners. This means that 500 installers in Scandinavia and thousands across Europe will soon have access to Cloover's subscription solution directly in their quotation tool. 
OpenSolar Pty Ltd and Cloover Sustainability AB have joined forces to enable solar installers in Europe using the OpenSolar platform to seamlessly make Cloover's financial products available to their customers.

OpenSolar is a software company that provides solar installers with the world's most accurate and completely free platform for designing and selling solar cells. Cloover is a green fintech that enables all sellers and installers of renewable technologies to sell their products as subscriptions.

Together, this partnership will enable OpenSolar's installers to offer an innovative subscription plan for home solar. Customers will be able to apply for Cloover's financing solutions directly from their quote and benefit from a flexible subscription that requires no upfront costs and makes it easier to go solar.

The benefits of the partnership include:

• Installers receive advance payment for installations and recurring revenue from the customer's subscription. 
  
• Subscriptions allows installers to reach a new market of customers, who previously could not afford solar energy or did not want to take the risk of the investment. 
  
• Customers can review contracts and sign digitally directly from the OpenSolar proposal, significantly increasing sales conversion.
  

"We are really excited to launch our partnership with Cloover, who share our mission to make solar more accessible to homeowners across Europe. Cloover's simple and attractive subscription solution will be a ray of hope for European homeowners struggling against unprecedented energy prices and will help thousands to reduce the carbon emissions in their homes and become energy independent. This integration will ensure that solar installers can offer their customers a simple financing option when purchasing solar through the OpenSolar platform", said Andrew Birch, co-founder and CEO of OpenSolar. 

"This partnership is fully in line with our mission to accelerate the uptake of renewable technologies and give more customers access to renewable energy. Homeowners will soon be able to finance their solar installations with Cloover's flexible, affordable and straightforward solutions, and installers can benefit from improved liquidity and increased revenues. Together, we can make renewable energy more accessible to all and support the decarbonisation of our planet," said Valentin Gönczy, co-founder of Cloover.

The upcoming integration will first be available in Sweden and then shortly be available throughout Scandinavia and Europe. Solar professionals can go to www.opensolar.com/cloover to join the list and be the first to know when the integration is available, as well as to create a free OpenSolar account.

About OpenSolar
OpenSolar was launched in 2019 with a mission to scale solar energy globally by providing installers with innovative software technology and an equally innovative business offering - the world's first completely free design and sales platform. Solar installers can use OpenSolar's end-to-end platform to manage and grow their business in one place with class-leading solar design accuracy, interactive custom proposals and a portfolio of fully integrated financing options, products and services. Instead of charging a license fee, OpenSolar provides its software for free and receives revenue from its hardware and financing partners. By using OpenSolar, installers can avoid costly software subscriptions and invest more money in other parts of their business, knowing they are using the very best design and sales tools available on the market, for free. OpenSolar is based in Sydney, Australia, with external offices in the US and Europe.
(Youtube Video)

About Cloover
Cloover's mission is to provide all households with access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.

Ecokraft and Cloover have been working together since the summer of 2022, but today their partnership has become official. Through this partnership, Ecokraft will offer its customers the possibility to subscribe to renewable energy.
Cloover opens up renewable technologies to the mass market, who otherwise might not have been able to afford them, or would simply not want to take the plunge due to the investment risk of buying or borrowing. With subscription, customers do not own the technology, but only pay a monthly fee and benefit from all the savings, without having to consider ownership, interest rates or feeling locked in. 

Cloover's subscription is flexible, meaning customers can buy them outright at any time, upgrade and get a battery or electric vehicle charging, transfer the contract if they move, or cancel them at any time. They also offer many aftermarket services, such as maintenance, insurance, servicing and much more. 

Ecokraft is a first-class installer of solar panels that also offers batteries and electric vehicle charging. They work with only the best materials and ensure that every installation is carried out to the highest standards. They too have a mission to drive the transition to long-term sustainable living, and through this partnership with Cloover, even more customers will be able to benefit from their products, bringing them one step closer to their mission. 

"It's been great working with Ecokraft and I can't wait to see where this exciting partnership takes us. Our missions align perfectly and we have the right team and focus in place to help reach more customers with our great offerings!" said Tony Kirmo, CRO of Cloover.

Telge Energi and Cloover have entered into a cooperation agreement where Cloover's financing services will be integrated into Telge Energi's customer offering. Through the cooperation, Telge Energi's customers will be given the opportunity to subscribe to renewable energy at home.  
Thanks to Cloover's subscription service, Telge Energi's customers have access to the full range of products without having to seek external financing or pay a down payment. The customer pays only a monthly fee and has access to a flexible subscription that can be transferred, extended or terminated on the customer's terms. 

For Telge Energi, this simplifies the sales process and contributes positively to the customer experience. Through the cooperation with Cloover, the customer life cycle can be extended up to 20 years.

For Cloover, the cooperation with Telge Energi is an opportunity to reach out with the offer together with a fast-growing and innovative partner who also puts the customer experience first. 

"We are proud to present a product that will enable far more people to benefit from the energy produced by the sun. We want to be an enabler for many more customers with a desire to be able to use, and benefit from, solar energy for their own energy consumption. We regularly meet consumers who have previously had to forgo a solar installation for financial reasons. We now hope that they, and many more, will see a whole new opportunity to get a solar installation for their property," says Peter Wigren, solar advisor at Telge Energi.

"Renewable energy in the home, such as solar PV and battery storage, has grown rapidly and we are entering the next phase - the mass market. In this phase, we see that customers have different needs related to financing, security and flexibility. By partnering with Telge Energi, we can meet many of these needs in a seamless way, thus contributing to increased customer satisfaction, loyalty and value creation," says Tony Kirmo, CRO of Cloover Sustainability AB.

About Telge Energi
Telge Energi is the electricity company from Södertälje that sells electricity from renewable sources. We contribute to a long-term sustainable energy supply and invest in our common society. Every day we push the industry forward because we know that electricity affects your everyday life and plays a big role in our future. Wherever you live in the country, we want to make it easy to make smart choices in the electricity market.
Website
Press release

About Cloover
Cloover's mission is to give all households access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product. 

Cloover and Sun4Energy have today entered into a cooperation agreement regarding the integration of Cloover's financing services into Sun4Energy's customer offering. Through this cooperation, Sun4energy will offer its customers the possibility to subscribe to renewable energy at home.
Thanks to Cloover's subscription service, Sun4Energy's customers have access to the full range of products without having to seek external financing or pay a down payment. The customer pays only a monthly fee and has access to a flexible subscription that can be transferred, extended or terminated on the customer's terms.

For Sun4energy, this simplifies the sales process and contributes positively to the customer experience. Through the cooperation with Cloover, the customer life cycle can be extended up to 20 years.

For Cloover, the partnership with Sun4energy is an opportunity to reach out with the offer together with a fast-growing and innovative partner who also puts the customer experience first.

"Renewable energy in the home, such as solar PV and battery storage, has grown rapidly and we are entering the next phase - the mass market. In this phase, we see that customers have different needs related to financing, security and flexibility. By partnering with Cloover, we can meet many of these needs in a seamless way, thus contributing to increased customer satisfaction, loyalty and value creation", says Per Norrthon CEO of Sun4Energy Group AB.

About Cloover
Cloover's mission is to give all households access to cheap and reliable renewable energy. We do this by helping suppliers sell their products as a service, for a simple monthly fee. Our end customers pay us through their energy savings. We offer full financing, risk management and customer service through a digital and integrated product.